In-cinema ads surge as post-covid effects wear off
In-cinema advertising is on the rise, with a 15% increase in the second and third quarters of FY24 compared to last year. Advertisers are signing long-term campaigns with theatre owners, particularly in the FMCG, consumer durables, and financial services sectors. Key Points
mintRani Mukerji's rant is misplaced. India can learn a lot from Iranian cinema
Rani Mukerji got ‘offended’ by Kannada film director Prithvi Konanur’s comment on Indian cinema like a nationalist would. But the nation was nowhere in the discussion at the roundtable. Key Points
ThePrintView: Coming out of the cinema, coming out of the closet
In matters of sexuality and gender, Hindi cinema is a microcosm of Indian cinema across languages. However, as a tsunami of cis-het machismo has raged across the country in the 2020s - epitomised by the pan-India triumph of the KGF franchise (Kannada), the Pushpa series (Telugu) and Animal (Hindi) - one megastar has stunned cinephiles this winter with Kaathal: The Core (Malayalam), a tender film on a closeted gay man. Key Points
The Economic TimesNational cinema Day: The 'magic' of silver screen and good storyline thrives in India
A survey conducted by BookMyShow (BMS) reveals that cinema is the most preferred form of leisure among Indians, with 90% of the respondents stating that watching movies in theaters is their go-to option for out-of-home leisure experiences. The survey also highlights the enduring love for movies in India, with 41% of GenZ and Millennial respondents expressing their affinity for the silver screen. The report emphasizes the special place that cinema holds in Indian culture, as it is seen as more than just entertainment, but an experience and a shared passion. Key Points
Economic TimesGhalib Asad Bhopali: Only good content can attract audience, formula can’t!
Writer-lyricist Ghalib Asad Bhopali believes that the pandemic has changed the cinema viewing pattern by 360 degrees and has made the job of writers tougher. He notes that formula-based projects are harming cinema viewing, and only good content can attract an audience. Bhopali is confident that this phase too will pass and cinema will continue to charm audiences. | Bollywood Key Points
Hindustan Times
Films failing at the box office leave cinema halls in major crisis as they suffer losses
With Bollywood films not faring well at the box office, things are becoming worrisome for the cinema halls across India. Experts weigh in on the reasons for the situation and assert that Hindi films alone can’t be blamed. | Bollywood Key Points
Hindustan TimesFilms failing at the box office leav cinema halls in major crisis.look at major loss
With Bollywood films not faring well at the box office, things are becoming worrisome for the cinema halls across India. Experts weigh in on the reasons for the situation and assert that Hindi films alone can’t be blamed. | Bollywood Key Points
Hindustan TimesVivek Agnihotri warns The Kerala Story team will get ‘unimaginable hate'
Vivek Agnihotri has given a warning to The Kerala Story's team including Vipul Shah, Sudipto Sen and Adah Sharma. Vivek tweeted their lives won't be the same. | Bollywood Key Points
Hindustan TimesIPL 2023 | RCB-CSK match breaks live-streaming viewership record
Jio-Cinema has shattered its own record of viewership. The viewership during the Chennai Super Kings vs Royal Challengers Bangalore (RCB) match on Jio-Cinema crossed 24 million. Key Points
The HinduThe eventful 1947 was a breakthrough year for Dilip Kumar, Raj Kapoor and Indian cinema
Vikramaditya Motwane's Jubilee has been billed as a love letter to the golden age of Bollywood. With the 10-part series premiering on Prime Video, we turn the clock back to the year 1947 and the extraordinary men and women who shaped that era. Key Points
The Indian Express
Ram Charan 'really hopes' SS Rajamouli directs a Marvel movie
Ram Charan was asked about all the things that could be 'brought together' if SS Rajamouli directs a Marvel movie. In the interview, the Telugu actor was also asked if there was any franchise – Marvel or Star Wars – that he was particularly interested in being a part of. Key Points
Hindustan TimesUP: 32-year-old man dies of heart attack on reaching cinema hall to watch Gadar 2
A 32-year-old man from Lakhimpur Kheri died of a heart attack at a cinema hall where he had reached to watch the movie Gadar 2. A CCTV camera in the hall captured the incident as he suddenly collapsed while ascending the stairs. Key Points
India TodayPVR Inox plans to add two more superplexes this year
PVR INOX Ltd, the cinema exhibitor in India, is planning to add two more superplexes this year, aiming to expand its large format offerings, including multiple cinema formats. The company has opened its latest 12-screen superplex in Bengaluru, bringing its total number of screens to 158 in 25 cinemas in the city. Key Points
Economic TimesRani Mukerji roasted for calling 'Indian cinema best' citing 12th Fail's example
Rani Mukerji praises 12th Fail after being 'offended' by Prithvi Konanur asking people to watch Iranian cinema. Twitter thinks 'she does not makes sense'. | Bollywood Key Points
Hindustan TimesBoxed out: Inside Bollywood’s lost magic
The Hindi film industry, or Bollywood, is facing challenges in terms of consistent growth and financial health. Factors such as high ticket prices, overpriced food and beverage offerings, lack of government support, and the dominance of a few top actors are contributing to the industry's struggles. Additionally, the pandemic has further impacted box office collections. Non-Hindi regional cinema is gaining popularity, while Hollywood films are finding better returns in the Indian market. There is also a lack of sustained capital and investment in the industry. The industry needs to address these issues and cater to a wider audience beyond the metros to ensure its growth and sustainability. Key Points
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Hollywood saves India's PVR Inox as Bollywood bombs at box office
International cinema helped India's biggest movie operator PVR Inox (PVRL.NS) post a rise in first-quarter revenue as Hindi films failed to bring moviegoers to theatres. Key Points
ReutersRegional cinema slips at the box office
Punjabi film Maurh has failed to draw audiences to theatres, having made ₹2.5 crore over its opening weekend. It stars Ammy Virk in the lead role. Key Points
mintBorn a 100 years ago on this day, Mrinal Sen’s politically bold and rebellious cinema remains fresh
The Bengali filmmaker Mrinal Sen (1923-2018) was the creator of socially conscious and rebellious films that challenged conventional mainstream philosophies. His work explored the lives, thoughts, and beliefs of both the middle class and bourgeois, as well as revolutionaries. Key Points
The Indian ExpressA Theatre Owner In Kashmir: "Rocky Aur Rani Should Do Well, KJo Has Fans Here"
INOX cinema theatre owner Vikas Dhar said, "Karan Johar has a huge fan following in Kashmir. I think that (film) should also do well." Key Points
NDTV.comProducer Darrpan Bangejaa on how regional films are surfacing to the top
'Regional cinema has its own charm. As I have always said, today's audience has become more vigilant,' says Producer Darrpan Bangejaa. Key Points
Financialexpress
How violence shown in Ranbir Kapoor’s Animal can affect mental health | Explained
Ranbir Kapoor and Bobby Deol’s Animal and violence shown in cinema can negatively affect the mental health of all. Here are what experts have to say. Key Points
FirstpostAnurag Kashyap is wrong, Bengali cinema isn’t ‘ghatiya’. But dubbed Pushpa, KGF are winning
Kashyap’s comment that Bengali cinema has become ‘ghatiya’ has triggered rage and self-loathing. But the real problem is that Tollywood has been reduced to a cottage industry. Key Points
ThePrintEXCLUSIVE Interview of Pankaj Tripathi on Fukrey 3 | Not Just Bollywood
In an exclusive interview with Firstpost’s Lachmi Deb Roy, Pankaj Tripathi says, “The day I realised that I want to be an actor and learn the craft, it took me 9 years to get admission in NSD. And again it took me another 8 years to get a break in the film industry.” Key Points
FirstpostAyushmann Khurrana: 'Thrilled to be taking Indian music & Indian culture to global audience'-Entertainment News , Firstpost
Ayushmann says, 'I'm thrilled to be taking Indian music and Indian culture to the global audience. I'm a proud Indian and I love cinema.' Key Points
FirstpostNaseeruddin Shah feels Hindi cinema loves to laugh at others' miseries
Actor Naseeruddin Shah spoke about Hindi films following a pattern of stereotyping certain communities from the early days of cinema. He also said that we love to laugh at others' miseries, while not being able to laugh at ourselves. | Bollywood Key Points
Hindustan Times
Bengali cinema is in a Kolkata rut. Can Sundarbans goddess Bonbibi pull it out?
Bengali film ‘Bonbibi’, slated for release on 1 March, marks a departure from Kolkata-centric stories. Producer Rana Sarkar says it could be West Bengal’s answer to ‘Kantara’. Key Points
ThePrint