Key Points
The categories where women are expected to spend more or trade up and seek convenience include Packaged Foods & Beverages, Apparel & Footwear, Beauty & Personal Care, Health & Wellness, Food/Grocery delivery and Home Improvement...
An analysis by senior analyst Latika Chopra pointed that this is due to rising educational levels, changing family structure, more workforce participation, improving healthcare and progressive government initiatives...
A female empowering socioeconomic paradigm is unfolding with growing financial independence, rising electoral participation, progressive cultural and societal norms and increasing control over personal and household financial decision making...
Analyzing the data for 136 MSCI India companies, the report finds that the IT sector stands out with women forming 34 percent of the average workforce, followed by consumer staples, telecom and financials at 20-24 percent...
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