Chennai startup finds a solution for 'overqualified housewives'. No more motherhood penalty

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According to the US-based National Bureau of Economic Research, on average, a quarter of women in the world will drop out of the workforce within a year of the birth of their first child as a result of the motherhood penalty...

Gendered social norms that encourage men to be the primary providers of family finances and women to focus on childcare and household duties restrict womens role in the labour market, said economist Vidya Mahambare, professor of economics and director (research) at Great Lakes Institute of Management, Chennai, who estimates that only 28 per cent of women in urban India were employed in 2022-23..

If a mother wants to start working again then the first thing she needs is support from their family, many women dont get it, and even if they get it cant find jobs because the companies dont provide enough support to mothers, said Sankari...

Also, WFH denies women the opportunity to expand their social network and support system, one of the main long-term benefits of being employed in paid work, she said.. Sankaris website has an easy interface and a simple message: Putting women back in the work from home force..

Ive often found myself feeding and putting my baby to sleep, while attending meetings with C-suite executives without compromising either responsibility, 30-year-old Pavithra Peraswamy, who has a masters in genetics and worked as a clinical research coordinator for a Bengaluru start-up before taking a break for one year to raise her child.. If you are a woman with dreams, you neednt have to settle for less than you deserve..