Key Points
Star Sports Network, the official broadcaster of Tata IPL 2024, has brought in a range of innovative features to enrich the fan experience this time..
Star Sports is leveraging technology, with the launch of 4K enabled Value Added Services (VAS) which will be available for subscription to Tata Play and Airtel Digital TV subscribers...
Through Star Sports R.E.D. (Relive, Engage, Decode) features, Tata Play viewers can access a range of features designed to enrich their engagement with the matches at the click of a button..
We remain committed to serving fans with a holistic and comprehensive viewing experience, harnessing cutting-edge technology, thus enabling them with a best-in-class visual delight, said Gurjeev Singh Kapoor, head - Distribution and International, Disney Star...
With this development we are not only elevating TV viewing as an interactive experience but also opening doors to exploring new blends of technology and quality for linear television, said Pallavi Puri, chief commercial and content officer, Tata Play..
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