Key Points
While it's commonly thought that auto and FMCG companies are prime indicators of the rural economy's health due to their direct consumer engagement, small finance banks (SFBs) may actually provide a clearer picture of the rural and semi-urban economic landscape..
This clarity comes from their operational focus on these less urbanized areas and their direct involvement in lending to local businesses..
Despite facing various challenges, SFBs have seen growth, driven largely by the unmet demand for capital at reasonable interest rates in rural areas..
They offer credit to the bottom of the pyramid, at more favorable rates compared to traditional options which were available till a few years back, filling a critical gap...
While todays movies may not show that rural money lenders are nothing but shark, but the hard reality is that if you were to ask your driver, your help at home, or the small chai shop owner how much interest he pays when he or she takes an unsecured loan taken in the private loan market..
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