Finance minister Nirmala Sitharaman's lakshya: Going deep on 'dweep'

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Key Points

finance minister Nirmala Sitharaman. said on Thursday, doubling down on the government's campaign to promote Lakshadweep and other unexplored..

She also said the promotion of domestic tourism would boost opportunities for local entrepreneurship and provide employment, and that the govt would provide long-term interest-free loans to states to finance such development on a matching basis..

In line with the FM's push for. tourism infrastructure development. , the tourism ministry's allocation for Integrated Development of Tourist Circuits, functioning under the Swadesh Darshan scheme, saw an allocation of Rs 1,750 crore in the 2024-25 budget estimate (BE), an increase of Rs 338 crore as compared to Rs 1,412 crore in BE 2023-24..

Allocation for domestic promotion and publicity, including for its 'market development assistance' scheme, is up from Rs 75 crore in BE 2023-24 to Rs 177 crore in BE 2024-25, which has focused heavily on promoting the North-East, and Jammu and Kashmir as tourist destinations...

"The special focus on domestic tourism, which represents a vibrant growth driver via the government's (various measures) are aimed at development of India's hidden gems," said Thomas Cook India chairman Madhavan Menon..

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