Key Points
Gupshup is in talks with several handset makers to preload its UPI payments app, GSPay, on their feature phones, having launched the app with Nokia-branded phone maker HMD last week...
The company is the first to develop a native payments app for feature phones, which uses SMS messaging to execute UPI payments without needing a data plan or internet connectivity..
It also allows a feature phone with a camera capability to scan QR codes to make payments...
According to the company, 51.3% of Indians do not have access to the internet, and GSPay will help them make utility and 'procure to pay' payments without any data connection...
Gupshup focuses on the roll-out of the service by handset makers in the first phase but will work on monetising the app by adding gaming, ecommerce and entertainment services..
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Gupshup brings UPI to feature phones
25, May, 23Gupshup seeks to facilitate secure and seamless transactions for feature phone users by leveraging the power of UPI 123 Pay, the instant payment system which was launched by the Reserve Bank of India (RBI) and the NPCI last year.
Gupshup launches UPI payment for featurephone users
25, May, 23With GSPay, new users can register for UPI, link bank accounts and set UPI PIN, within the embedded app. The app gives an option to make payments either via mobile number or UPI ID, completing the transaction in a simple two-step process