Key Points
Unnati Agri, an agriculture supply chain and financial services startup, has tied up with Indian Farmers Fertiliser Cooperative Limited (IFFCO) to provide financing solutions to various segments of its channel partners to enhance their business operations and help meet the needs of their farmer customers...
In the case of IFFCO, channel partners are retailers, dealers or distributors who buy fertilisers from the company...
Under this partnership, Unnati Agri will extend channel financing solutions in collaboration with its partner non-banking financial companies (NBFCs), including its subsidiary Ora Finance, to about 76,000 channel partners across the country associated with IFFCO..
We at IFFCO are working to support farmers and channel partners to adopt new innovative technology-based fertiliser - nano urea and nano DAP, Sagarika and other new bio products which will support in reducing chemical fertilisers in farming and will also increase and improve the productivity of farmers, said Rajneesh Pandey, chief marketing manager, IFFCO...
