Twitter ready to share advertising revenue with verified content creators. Details

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Key Points

On Thursday, Twitter announced that certain content creators on its platform will have the opportunity to receive a portion of the advertising revenue generated by the company...

According to Twitter, verified users who have achieved a minimum of 5 million impressions on their posts in each of the last three months and possess a Stripe payment account will be eligible to receive a share of the advertising revenue generated from ads displayed in their replies..

In an effort to attract more content creators to its platform, Twitter recently introduced the option for users to offer paid subscriptions to their content..

Elon Musk, the billionaire who acquired Twitter in October of last year, has previously stated that during the first year, the company will pass on the entire subscription revenue to creators, excluding payment gateway charges..

Previously,Financial Times reported that Linda Yaccarino, the new CEO of Twitter, is implementing a range of strategies to attract back advertisers who abandoned the platform during Elon Musk's tenure..

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