AI advertising, payments and 5 other features that X will launch this year

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Key Points

She said that the platform will get a new Video Ecosystem, and bring the power of AI "in plain sight and in real time"...

As X's video capabilities continue to advance, theyll pave the way for even more extensive content partnerships...

Building on its See Similar Posts feature, powered by xAI, the company also claims to be working on enhancing content relevance..

"We will continue to invest in creators and content partnerships," the company said, adding that this will fuel advertising efforts...

While many advertisers may have paused advertising on the platform, the company says its full-funnel ads offering -- video, performance, and brand safety -- will receive further investment...