Key Points
She is now earning millions. In a surprising career move, Vivian Tu, a 29-year-old former Wall Street professional, left her high-paying job to become a financial influencer on TikTok..
Tu, the founder of the social-media brand "Your Rich BFF," initially ventured into content creation as a way to share financial information with her colleagues at BuzzFeed..
Over time, she transitioned to brand partnerships, earning income through sponsored content, interviews, event appearances, and even a personal-finance book deal with Penguin, set to be published in December...
Despite the risks associated with leaving a stable corporate job, Tu's story showcases the potential rewards of pursuing one's passion and leveraging the power of social media in the ever-changing landscape of online content creation..
Last year, she paid herself a salary of approximately $300,000, while her business generated a total revenue of $3 million, marking a significant leap from her Wall Street days...
