Key Points
Food delivery companies Zomato and Swiggy have increased the platform fee they charge customers to Rs 6 per order in key markets like Bengaluru and Delhi...
In Bengaluru, Swiggy is currently also teasing a platform fee of Rs 7, which is struck-off and discounted to Rs 6 at checkouts...
Platform fees are seen as essential to delivery firms as they look to improve their take rates, which determine the amount of money they make on every order..
With a duopoly in place, both Zomato and Swiggy have been experimenting with platform fees to boost their overall revenues and profits...
In April, Zomato increased its platform fee to Rs 5 per order from Rs 4 in key markets including the National Capital Region, Bengaluru, Mumbai, Hyderabad and Lucknow...
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Zomato hikes platform fee to ₹4 from January 1: Report
02, Jan, 24On New Year's Eve, the platform fees were reported to have been temporarily increased to as much as ₹9 per order in specific markets.
Swiggy starts ‘platform fee’ of Rs 2 per order
28, Apr, 23Foodtech unicorn Swiggy has begun charging users a ‘platform fee’ of Rs 2 per order, which is presumably aimed at collecting more revenue per order to maintain the food delivery platform.
Zomato pilots Rs 2 platform fee in some markets
06, Aug, 23This follows a similar move taken by its arch rival Swiggy, which started levying a platform fee back in April.
Foodtech major Swiggy gets costlier, starts charging consumers ‘platform fee’
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