Key Points
BEIJING: By most measures, the last thing China needs is more electric cars crowding a market with more losers than winners, driving down prices at the expense of profit and taking the fight for market share beyond China...
Automakers are expected to launch 110 EVs and plug-in hybrids in 2024, many at the Beijing auto show that starts Thursday..
China's leading EV makers have found ways to slash vehicle development time, combining speed to market with new features and a pricing advantage rivals outside cannot match...
But Launch's Wang is betting on even more disruption: using the China-market standard for cost and speed to open the door to car brands that don't yet exist...
Launch, which has filed for an initial public offering in Shenzhen, is ready to customise an EV for an overseas brand, do the engineering, sourcing and safety testing and even build the new vehicle at its plant in Jiangxi, southern China..
