Key Points
LONDONWhen Margot Robbie hosted a pool party at the Barbie Dreamhouse in last years hit film, she was thousands of miles away from sunny Malibu, on a soundstage in a commuter town about an hour outside of London. . Barbie" was mostly filmed at Warner Bros..
Danny Lopez, chief executive of cybersecurity software firm Glasswall, said nearly all of his software engineers are based in the U.K. even though 90% of the companys revenue comes from the U.S. Having a cheaper U.K. cost base makes his business more competitive in the U.S. market, he said..
Edward East runs an influencer marketing firm, Billion Dollar Boy, with 150-plus staff between offices in London, New York and New Orleans, and a client list that includes Amazon.com,.
Structural trends also play a role: The insurance industry, for example, has been boosted by the restructuring of global supply chains and demand for specialty policies covering natural disasters or pandemics, areas in which the London insurance market has expertise..
Jay Rosenwink, an executive at Warner Bros. in the U.K., said salaries in the country are lower and labor contracts arent as strict as in the U.S., where many film-industry workers are part of powerful unions..
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