Amrut: Investors want to raise a toast amid single malt whiskey wave and global cheers

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Key Points

Amrut Distilleries has seen investment interests from many but it has not considered to tinker with shareholding at a time when Indian single malt whiskey business is on an upswing amid a premiumisation drive in the country...

Indian single malts have cornered a share of around 53% of total sales in 2023, according to early estimates by industry body Confederation of Indian Alcoholic Beverage Companies (CIABC)..

Out of the approximately 675,000 cases (each containing nine liters) of single malts sold in India last year, Indian-origin producers accounted for around 345,000 cases, with Scottish and other producers accounting for the remaining 330,000 cases...

This shows how popular the Indian single malt has become, which is only a bullish trend for desi companies such as ours who have crafted unique products and we have served the market in this category for two decades Jagdale said, adding the entry of global companies is also an opportunity for the local firms...

We are able to compete today with scotch, Irish or even Japanese whiskey, because Indian single malt whisky is now recognised for the quality," the official said.. Jagdale also said there is enough headroom for the single malt business to grow and the market for Indian single malt in India is growing at 12% year on year...

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