Zee prunes its Technology and Innovation Centre by 50% to create 'cost-effective structure'

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ZEE Entertainment Enterprises on Friday pruned its Technology and Innovation Centre (TIC) by 50% to achieve a cost-effective structure...

The restructured team at TIC will maintain a sharp focus on offering technology solutions to enhance content creation, distribution and monetization process, the firm said in a statement, adding that the step has been taken in line with the advice received by the Board via the Monthly Management Mentorship program...

The core and streamlined team at TIC will now only focus on enabling and empowering us in this process of content creation, distribution and monetization, MD & CEO Punit Goenka said.. Goenka in an investors' call earlier had said he aspires 18 to 20 per cent EBITDA margin with 8-10 per cent CAGR revenue growth for the group by adopting a frugal approach..

The key changes actioned at the TIC are in line with this macro-level strategic approach, with an objective to arrive at a cost effective structure that is competent and productive enough, to deliver the same level of output towards the companys growth, the firm said.. . Published on: Mar 29, 2024, 7:44 PM IST.

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Zee slashes 50% staff at Tech & Innovation Centre in Bengaluru amidst cost-cutting measure

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Zee Entertainment Enterprises announced that the Technology & Innovation Centre (TIC) will now focus on improving content creation, distribution, and monetization processes using technology-driven tools to understand consumer preferences better.