Key Points
The unexpected performance of "The Marvels" raises concerns about the superhero genre's sustainability and its ability to resonate with audiences..
The contrasting factors contributing to the film's underwhelming opening, from streaming services to a potential actors' strike impact, present a complex landscape for the future of superhero cinema.The.
The superhero film "The Marvels" has garnered just $47 million (38 million) during its opening weekend in the US, marking the lowest debut in the Marvel Cinematic Universe (MCU)..
The rise of streaming services might be impacting cinema revenue, and the recently concluded actors' strike prevented "The Marvels" stars from engaging in promotional activities..
Dani Di Placido from Forbes suggested in March that superhero films may no longer feel essential, attributing Marvel Studios' challenges to releasing an abundance of content too quickly, leading to a fatigued and confused audience..
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The Marvels registers MCU's lowest opening with $21.5M in North America
12, Nov, 23The opening weekend of The Marvels is likely to end at $47 million, which is the lowest for any film of the Marvel Cinematic Universe. | Hollywood