Key Points
Brandy was the only exception and grew just 1% as the segment sales are historically skewed towards winter months..
They expect faster growth in the second half of the calendar that typically accounts for a larger share of liquor sales due to festivals and weddings...
Spirits emerged the only discretionary category to retain a strong growth momentum during the June quarter, with its market expanding 7% year on year even as consumers cut back on other lifestyle segments such as apparel and electronics.Demand increased for all key segments of whisky, rum, gin and vodka, especially in the premium category, industry executives said citing latest excise department data..
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