How dark stores are powering quick commerce's rise

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Key Points

At the heart of the quick behind this new form of commerce are these micro warehouses that have mushroomed all over urban commercial centres..

Operated by players such as Zomatos Blinkit, Zepto, Swiggy Instamart and Bigbaskets BB Now, they house a limited number of high-frequency use products...

We have primary stores, secondary stores which move de-pending on factors such as traffic movement during evening hours, Blinkits Dhindsa said.. Quick commerce companies also study weather patterns and road conditions to determine what the fastest routes to a particular destination will be..

These gig workers, contracted by the companies directly for their franchisee-owned dark stores, have often complained of poor work conditions and low incomes...

If you deliver 25 orders during peak hours, then there is additional incentive, he said.. Dhindsa said service is expected to get better as Blinkit adds more dark stores..

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